nike company analysis

1. Branch offices are located at New York city, Yarmouth Maine, Montreal Canada, Costa Mesa California and various locations all over the world. Writing in Canada, Exporter, Importer, Public Company, Headquarters Location, Liabilities, Stockholder’s Equity, & Shares, CDA/Investment Insider Buying and Selling Activity (000’s) as of 10/08/01, Celebrity endorsements of its athletic products, Consistent profits over the last several years, Profitable collaborations with strategic partners worldwide, Outsourcing through its international subsidiaries and Diversity of products, Price of Nike products generally perceived as pricey, Allegations of labor abuse by Nike corporate subsidiaries, Expansion into sporting goods and general merchandise sales(Sage 2005), Innovative new campaign on running bare feet as sales generator (Lees 2005), Acquisition of starter brand of low priced shoes to expand market (Sage 2005), New strategy and logo for Bauer and Nike Hockey brand (New Strategy, 2005), Rising oil process pinching consumer spending for pricey shoes, Acquisition of Reebok by Adidas-Saloman poses potent competitive threat (Carr 2005). Nike competes with numerous athletic and leisure shoe and apparel companies all over the world. As a global company, the organization works on the principle of diversity, enjoying a close relationship with its shareholders, suppliers, distributors and partner companies.(www.nike.com). Joyride is engineered to help keep legs fresh by delivering a personalized underfoot experience with great impact absorption in a surprisingly light, energy-returning package. The Company designs, develops and markets athletic footwear, apparel, equipment and accessory products. Nike is a giant organization competing in a tough market, but it’s doing incredibly well. However, under the laws of the state of … The news pushed its stock up $4.99, or 6.4 percent, to $83.45. Why do companies engage in international trade? We do not guarantee that our services, information, data and/or recommendations are complete, accurate, current, reliable or appropriate for your needs. Moreover, Nike’s market share in U.S. athletic shoes had fallen from 48% since 1997 to 42% in 2000. The company has always aimed to promote the idea of success and is in fact taking a Wholly-owned NIKE, Inc. subsidiary brands include Converse, which designs, markets and distributes athletic lifestyle footwear, apparel and accessories; and Hurley, which designs, … However, the merger of Adidas and Reebok poses a potent competitive threat for Nike’s future profitability, as also rising gas prices which could impact upon consumer spending. financial and fundamental analysis of Nike - Nike is the world’s leading designer, marketer and distributor of authentic athletic footwear, apparel, equipment and accessories for a wide variety of sports and fitness activities. Factors … (Gale Database), As of September 20th, quarterly profits had jumped   by 32% and pushed up the value of its stock up to $83.45. “Certainly buying a high-price athletic shoe is not necessarily a consumer staple,” said analyst Leddy. *     Lees, Nina. Another strength is the excellent brand awareness and a high quality image of Nike’s … The biggest strength of Nike is that it is an extremely competitive organization with its approach of “Just Do It” slogan for its brand epitomizing its attitude towards business. Some analysts questioned whether the market for pricey shoes can withstand an economic downturn if rising fuel prices continue to pinch consumer spending. Nike has remained the most consistently popular brand of athletic footwear, with the closest competition coming from Reebok. In the Uk, ethical businesses are not as successful as less ethical businesses, Of Strategy, Decisions and Competitive Advantage: My SAE Experience, Critiquing Course Content (Procurement Management), Criticаl аnаlаsys аnd evаluаtion of operаtions within Reed Elsevier, Global Depository Receipts (GDR) and convertible bonds– Law of Int’l Finance. Demand creation expense was $1.0 billion, up 6% primarily driven by higher advertising expenses and sports marketing investments. Shares are currently being traded at about $80 per share. The company earned 432.3 million dollars in the last quarter. Because of Nike’s marketing research, the company has decided to revamp its apparel division to be more fashion savvy. The Nike brand was launched at the U.S. Olympic trials in 1972 and Steve Prefontaine became the first athlete to wear Nike shoes and advertise them(www.trizera.com). Between January and November this year, the Nike Run Club app was downloaded 15.4 million times around the world, up 45.3% versus the same period in 2019, according to data firm Sensor Tower. However, the company must address concerns regarding competition, labor practices, imitation and patent protection. Strengths of NIKE in SWOT Analysis. The report also manifests intelligence on Nike's internal weaknesses and external threats that can cripple its growth. NIKE, INC. COMPANY REPORT ATHLETIC FOOTWEAR AND APPARREL … Nike Company Analysis Nike is known as the renowned supplier of the athletic shoes as well as the apparels. Revenues for Converse were $555 million (+8%), mainly driven by double-digit growth in Asia and through digital globally, which was partially offset by declines in the U.S. Nike is headquartered in Beaverton, Oregon, USA. During its first year, sales for Nike were $8000, but as of November 30th, annual sales for Nike were over 12 billion dollars. While the Company started out as a part time venture for its founders, the incorporation of the swoosh logo literally lent wings to the growth of the Company. Some of our information is provided by third party services and we cannot guarantee that is complete, accurate, current, reliable or appropriate for your needs. The major competitors of Nike are Reebok and Adidas, but any company that sells athletic and leisure footwear, apparel, or sports equipment could be considered a competitor as well. Nike is the leading corporation in the world, which deals in equipment supply & sportswear. “I hate to use a cliche, but Nike is running on all cylinders,” said Jamelah Leddy, who tracks Nike for McAdams Wright Ragen in Seattle. Political Factors Affecting Nike’s Business. With its extremely powerful brand and low costs, Nike has been able to net several billions of dollars on an annual basis. This company is sure that women will be the better customers as compared both to men and children. 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